Privacy Policy

Effective Date: 15 July 2025
Brand: Fluid Global
Website: www.wearfluid.com

At Fluid Global, your privacy matters. This Privacy Policy explains how we collect, use, and protect your personal information when you shop with us or browse our website. By using our services, you agree to the terms outlined here.

1. Who We Are

This website is operated by Fluid Global.
For any queries, reach us at support@wearfluid.com.

2. What Data We Collect

When you visit, browse, or make a purchase from our site, we may collect:

  • Personal Information: Name, email address, phone number, billing/shipping address

  • Account Data: Login credentials (if you create an account)

  • Order Details: Items purchased, payment method (excluding full card details)

  • Device & Usage Data: IP address, browser type, time spent, and pages visited

  • Marketing Data: Preferences for newsletters, offers, or surveys

  • Cookies & Tracking: Information from cookies and similar technologies

3. How We Use Your Data

We may use your personal data to:

  • Process orders and manage your account

  • Send confirmations, updates, and customer service messages

  • Deliver promotional emails or SMS (only if you've opted in)

  • Analyze site usage to improve our performance

  • Prevent fraud and maintain site security

  • Comply with legal requirements

You can opt out of marketing communications at any time by clicking “unsubscribe” in emails or contacting us directly.

4. Cookies & Tracking

We use cookies to enhance your shopping experience, including:

  • Essential cookies – For secure checkout and account login

  • Functional cookies – To remember preferences and cart details

  • Analytics cookies – To measure performance and improve UX

  • Marketing cookies – To show you relevant ads

You can manage cookie preferences in your browser settings. Note: disabling cookies may affect certain features on our site.

5. Social Media & Third-Party Integrations

If you sign in via Google, Facebook, Instagram, or other platforms, we may access public data (e.g., name, email, profile image) in line with their respective privacy policies.

Our website may also contain links to external sites. We're not responsible for the privacy practices of those third-party sites. Please review their policies separately.

6. How We Share Your Data

We do not sell your data. However, we may share information with:

  • Payment processors (for secure transactions)

  • Logistics & shipping partners (to deliver your order)

  • Email & SMS tools (for updates, promotions, or transactional messages)

  • Analytics platforms (like Google Analytics) to understand usage

  • Legal authorities, if required by law

7. Data Retention

We retain your data only as long as needed for the purposes outlined in this policy, or as required by law (e.g., for tax or legal obligations).

8. Security

We take commercially reasonable steps to secure your data. However, no online system is 100% secure. Always use strong passwords and log out of your account after use.

9. Children’s Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect data from minors. If you're a parent or guardian and believe your child has shared information with us, please contact us for immediate removal.

10. Your Rights

You can:

  • Access or update your account details

  • Request deletion of your data (where legally permissible)

  • Opt-out of marketing emails/SMS

  • Ask for clarification about how your data is used

To exercise any of these rights, email us at support@wearfluid.com.

11. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted here with a new “Effective Date.” We encourage you to review this page occasionally.

12. Contact Us

For any privacy-related concerns, you can reach us at:
📧 support@wearfluid.com